Marketing case study Essay Example | Topics and Well Written Essays - 500 words

Advertising contextual analysis - Essay Example The end method utilized by Frank was fitting and appropriate to the given circumstance in light of the fact that as he had made solid selling focuses, Abby indicated certain complaints and conditional inquiries (â€Å"Trial Close,† n.d.). It was additionally on the grounds that Frank May needed to guide the discussion in the correct track, to know his genuine possibility (Paterson, 2006). At the point when the time the client had come up into a choice, the dedication had been acquired (â€Å"Closing techniques,† n.d.). The future close is an end strategy wherein the end of the exchange could be in a future date, as â€Å"How much an ideal opportunity to you have to consider it Abby? †¦ I know you can’t choose at the present time, what do you think?† Another technique is intermission close, which essentially alludes to the thought of time being offered for the possibility to think, such as â€Å"Being the senior buying chief of Moor International, I realize this choice is exceptionally applicable to you, I’ll give you an opportunity to consider about this. Would i be able to check to it?† Conditional close is tied in with giving conditions when protest happened from the possibility so as to make a bought of the item/administration, as â€Å"The half I surmise is just an estimation, in the event that I can make sense of the speci fic level of site that needs the scanner, will you pick our product?† A. Selling benefits not highlights †Frank’s execution was inadmissible for he was really selling the highlights of the organization and not the advantages the possibility can get. He said they had assembled the best designing staff in the course of recent years, what’s in it for Moore? He ought to allude on what the framework can accomplish for Moor in light of the fact that the consumption can be advocated by the advantages yet not on the capacity. B. Utilizing preliminary closes †The exhibition was useful for he effectively played out the preliminary close procedure with Abby. He reacted on the complaints and promptly shut the discussion. The great execution in utilizing the preliminary close technique made by Frank expanded his exhibition. C.

Contract memorandum Essay

Teri is a fireman who lives and works in Boston, Ma. She is selling her home and found a purchaser named Jack. Teri got a proposal from Jack for $300,000. Teri acknowledges the offer and they sign an agreement with that impact. After the agreement is marked, Teri learns of a Boston decide that all firemen should live inside the Boston city limits. Teri chooses not to move and contacts Jack to tell him she won’t be moving all things considered. Jack sues Teri in city court, requesting explicit execution as per the first arrangement. Teri contends that, albeit explicit execution is typically fitting in land deal cases, the appointed authority has the circumspection to deny explicit execution. ISSUE #1: Regardless of whether Jack is expected explicit execution? RULES: In Raynor v. Russell, 353 Mass. 366 (Mass. 1967), a cop had gone into an agreement to sell his home. The cop was intending to move to property in a town in excess of ten miles from the city, but since a specific resolution was acknowledged by the city as a result requiring its cops to live inside ten miles of it, was not a satisfactory ground for precluding explicit execution from claiming the agreement looked for by the buyer in a suit in value. Likewise expressed in Raynor, The court held that †the imminent buyers were entitled in lieu of the help allowed by the last declaration to explicit endless supply of the price tag less the sums previously paid as a store, just as intrigue thereon.† The court additionally presumed that â€Å"there was no hardship demonstrated adequate explanation behind denying explicit performance.† The court held that since explicit execution was to be in truth, the value set by the oral understanding made by the purchasers must be paid. In Joseph A. Cardillo Revocable Trust v. Cardillo, 17 LCR 55 (Mass. Land Ct. 2009), is that Joseph looks for explicit execution of the understanding and a request that Charles be constrained to pass regarding the matter property to Joseph for a thought of $ 125,000. Explicit execution is likewise allowed when the purchaser sensibly depended on an agreement and the constant consent of the selling party and the buyer’s position has been changed for the more regrettable. Likewise expressed in Joseph, the court requested â€Å"specific execution of a composed understanding between two siblings splitting a pipes business that incorporated the buy by one of the siblings of the other’s half enthusiasm for the business land held by the two as occupants in common.† Examination: A Judge will give explicit execution in a land or land bargain as expressed in Raynor,†the buyers were entitled of the alleviation conceded by the last declaration to explicit endless supply of the price tag less the sums previously paid as a store, just as intrigue thereon.† Since Teri had marked an agreement with Jack the Judge should give Jack explicit execution dependent on the first understanding. As expressed in Joseph, Specific execution is allowed when the purchaser sensibly depended on the agreement with the vender and the buyer’s position has changed for the more terrible. End: Accordingly, explicit execution is certifiably not a severe and supreme right and it rests in sound legal caution. Jack ought to get explicit execution in view of the obligation owed him in the first consented to arrangement. ISSUE #2 In any case, will Teri’s conditions cause the adjudicator to utilize his watchfulness and deny explicit execution? RULES: In A. B. C. Car Parts, Inc. v. Moran, 359 Mass. 327 (Mass. 1971), the offended party bids from a last declaration in the Superior Court preventing explicit execution from securing a supposed oral agreement to sell property in Cambridge and requesting the arrival to the offended party with enthusiasm of the store it paid to the litigant simultaneous with the supposed creation of the agreement. So as to qualifies the purchaser for explicit execution on an agreement of offer, it is fundamental that the purchaser delicate the price tag to the merchant in the interest of the purchasing partnership inside the sensible time inferred by law except if the dealer confirms a reluctance or powerlessness to pass on. Additionally expressed in A.B.C. Car Parts, the court expressed that â€Å"in request to qualifies him for explicit execution on this agreement it was fundamental that Kagan delicate the price tag to the respondent for the benefit of the offended party organization inside the sensible time suggested by law except if the litigant prove a reluctance or failure to convey.† There was proof that Kagan was eager to get the show on the road to perform, and this was every one of that was required in the conditions. Investigation: The Massachusetts Superior court may deny explicit judgment as expressed in A.B.C. Vehicle parts, a request Teri to restore the store with enthusiasm to Jack simultaneous with the creation of this agreement, if the appointed authority utilizes his legal circumspection in doing as such. End: In this way Jack is expected his obligation of explicit execution in light of the coupling contract that he had with Teri. Nonetheless, the adjudicator may utilize his prudence and deny the particular execution to Jack and require the arrival of Jack’s store as expressed in A.B.C. Car parts. It is to the judge’s legal watchfulness.

Three Paragraph Essay Topics

Three Paragraph Essay TopicsThree paragraph essay topics are the basic items that you need to make your essay. When it comes to essay writing, there are some key factors that you need to consider and do. Some of these factors include the types of subjects you want to write about, the length of the essay, and the format of the essay.Three paragraph essay topics will depend on what type of subject you want to write about. Some people may have different ideas about what they want to write about. Therefore, it is important to understand the requirements and the type of topic that you need to write about in order to write a very good three-paragraph essay.Some people have their ideas about the subject of the essay already. Therefore, if you want to write an essay with different topics, it is important that you do research about your topic. This research is known as research.Researching a particular subject is helpful in knowing the importance of writing about certain things in order to ge t it right. It is also helpful in knowing what types of materials you need to use in order to produce a successful essay. Using the proper tools is very important because they make your life easier when writing your essay.The next factor that you need to take into consideration when writing a three paragraph essay topics is the length of the essay. There are people who write a very short essay and others who take more time to make their essays. This is something that you need to know about because it will determine how long the essay will be.The third factor that you need to take into consideration when writing three paragraph essay topics is the structure of the essay. There are those people who write a very structured essay while there are others who follow a very loose structure. This is something that you need to know about because it will affect the way that you will write your essay.If you take away the factor that you should know about what types of topics you want to write a bout, then you will know the type of topic that you need to write about and will choose the right topic. There are some students who choose three paragraph essay topics that are related to their subject and then they ask the professor to change the topic and then they will write about a topic that is related to that new topic. This is why it is important to know about the topic that you want to write about.Three paragraph essay topics can help you in writing a well-structured essay. There are many different types of topics that you can choose from. You can choose the topics that are appropriate for your topic or you can choose the topics that you feel comfortable with and will write about.

Helen Keller, Deaf and Blind Spokesperson and Activist

Helen Adams Keller (June 27, 1880–June 1, 1968) was a groundbreaking exemplar and advocate for the blind and deaf communities. Blind and deaf from a nearly fatal illness at 19 months old, Helen Keller made a dramatic breakthrough at the age of 6 when she learned to communicate with the help of her teacher, Annie Sullivan. Keller went on to live an illustrious public life, inspiring people with disabilities and fundraising, giving speeches, and writing as a humanitarian activist. Fast Facts: Helen Keller Known For:  Blind and deaf from infancy, Helen Keller is known for her emergence from isolation, with the help of her teacher Annie Sullivan, and for a career of public service and humanitarian activism.Born:  June 27, 1880 in Tuscumbia, AlabamaParents: Captain Arthur Keller and Kate Adams KellerDied:  June 1, 1968 in Easton ConnecticutEducation: Home tutoring with Annie Sullivan, Perkins Institute for the Blind, Wright-Humason School for the Deaf, studies with Sarah Fuller  at the  Horace Mann School for the Deaf, The Cambridge School for Young Ladies, Radcliffe College  of  Harvard UniversityPublished Works: The Story of My Life,  The World I Live In,  Out of the Dark, My Religion,  Light in My Darkness, Midstream: My Later LifeAwards and Honors:  Theodore Roosevelt  Distinguished Service Medal in 1936, Presidential Medal of Freedom in 1964, election to the Womens Hall of Fame in 1965, an honorary Academy Award in 1955 (as the inspiration for the documentary about her life), countless honorary degreesNotable Quote: The best and most beautiful things in the world cannot be seen, nor touched ... but are felt in the heart. Early Childhood Helen Keller was born on June 27, 1880, in Tuscumbia, Alabama to Captain Arthur Keller and Kate Adams Keller. Captain Keller was a cotton farmer and newspaper editor and had served in the Confederate Army during the Civil War. Kate Keller, 20 years his junior, had been born in the South, but had roots in Massachusetts and was related to founding father John Adams. Helen was a healthy child until she became seriously ill at 19 months. Stricken with an illness that her doctor called brain fever, Helen was not expected to survive. The crisis was over after several days, to the great relief of the Kellers. However, they soon learned that Helen had not emerged from the illness unscathed. She was left blind and deaf. Historians believe that Helen had contracted either scarlet fever or meningitis. The Wild Childhood Years Frustrated by her inability to express herself, Helen Keller frequently threw tantrums that included breaking dishes and even slapping and biting family members. When Helen, at age 6, tipped over the cradle holding her baby sister, Helens parents knew something had to be done. Well-meaning friends suggested that she be institutionalized, but Helens mother resisted that notion. Soon after the incident with the cradle, Kate Keller read a book by Charles Dickens about the education of Laura Bridgman. Laura was a deaf-blind girl who had been taught to communicate by the director of the Perkins Institute for the Blind in Boston. For the first time, the Kellers felt hopeful that Helen could be helped as well. The Guidance of Alexander Graham Bell During a visit to a Baltimore eye doctor in 1886, the Kellers received the same verdict they had heard before. Nothing could be done to restore Helens eyesight. The doctor, however, advised the Kellers that Helen might benefit from a visit with the famous inventor Alexander Graham Bell in Washington, D.C. Bells mother and wife were deaf and he had devoted himself to improving life for the deaf, inventing several assistive devices for them. Bell and Helen Keller got along very well and would later develop a lifelong friendship. Bell suggested that the Kellers write to the director of the Perkins Institute for the Blind, where Laura Bridgman, now an adult, still resided. The director wrote the Kellers back, with the name of a teacher for Helen: Annie Sullivan. Annie Sullivan Arrives Helen Kellers new teacher had also lived through difficult times. Annie Sullivan had lost her mother to tuberculosis when she was 8. Unable to care for his children, her father sent Annie and her younger brother Jimmie to live in the poorhouse in 1876. They shared quarters with criminals, prostitutes, and the mentally ill. Young Jimmie died of a weak hip ailment only three months after their arrival, leaving Annie grief-stricken. Adding to her misery, Annie was gradually losing her vision to trachoma, an eye disease. Although not completely blind, Annie had very poor vision and would be plagued with eye problems for the rest of her life. When she was 14, Annie begged visiting officials to send her to school. She was lucky, for they agreed to take her out of the poorhouse and send her to the Perkins Institute. Annie had a lot of catching up to do. She learned to read and write, then later learned braille and the manual alphabet (a system of hand signs used by the deaf). After graduating first in her class, Annie was given the job that would determine the course of her life: teacher to Helen Keller. Without any formal training to teach a deaf-blind child, 20-year-old Annie Sullivan arrived at the Keller home on March 3, 1887. It was a day that Helen Keller later referred to as my souls birthday. A Battle of Wills Teacher and pupil were both very strong-willed and frequently clashed. One of the first of these battles revolved around Helens behavior at the dinner table, where she roamed freely and grabbed food from the plates of others. Dismissing the family from the room, Annie locked herself in with Helen. Hours of struggle ensued, during which Annie insisted Helen eat with a spoon and sit in her chair. In order to distance Helen from her parents, who gave in to her every demand, Annie proposed that she and Helen move out of the house temporarily. They spent about two weeks in the annex, a small house on the Keller property. Annie knew that if she could teach Helen self-control, Helen would be more receptive to learning. Helen fought Annie on every front, from getting dressed and eating to going to bed at night. Eventually, Helen resigned herself to the situation, becoming calmer and more cooperative. Now the teaching could begin. Annie constantly spelled words into Helens hand, using the manual alphabet to name the items she handed to Helen. Helen seemed intrigued but did not yet realize that what they were doing was more than a game. Helen Kellers Breakthrough On the morning of April 5, 1887, Annie Sullivan and Helen Keller were outside at the water pump, filling a mug with water. Annie pumped the water over Helens hand while repeatedly spelling â€Å"w-a-t-e-r† into her hand. Helen suddenly dropped the mug. As Annie later described it, a new light came into her face. She understood. All the way back to the house, Helen touched objects and Annie spelled their names into her hand. Before the day was over, Helen had learned 30 new words. It was just the beginning of a very long process, but a door had been opened for Helen. Annie also taught her how to write and how to read braille. By the end of that summer, Helen had learned more than 600 words.   Annie Sullivan sent regular reports on Helen Kellers progress to the director of the Perkins Institute. On a visit to the Perkins Institute in 1888, Helen met other blind children for the first time. She returned to Perkins the following year and stayed for several months of study. High School Years Helen Keller dreamed of attending college and was determined to get into Radcliffe, a womens university in Cambridge, Massachusetts. However, she would first need to complete high school. Helen attended a high school for the deaf in New York City, then later transferred to a school in Cambridge. She had her tuition and living expenses paid for by wealthy benefactors. Keeping up with school work challenged both Helen and Annie. Copies of books in braille were rarely available, requiring that Annie read the books, then spell them into Helens hand. Helen would then type out notes using her braille typewriter. It was a grueling process. Helen withdrew from the school after two years, completing her studies with a private tutor. She gained admission to Radcliffe in 1900, making her the first deaf-blind person to attend college. Life as a Coed College was somewhat disappointing for Helen Keller. She was unable to form friendships both because of her limitations and the fact that she lived off campus, which further isolated her. The rigorous routine continued, in which Annie worked at least as much as Helen. As a result, Annie suffered severe eyestrain. Helen found the courses very difficult and struggled to keep up with her workload. Although she detested math, Helen did enjoy English classes and received praise for her writing. Before long, she would be doing plenty of writing. Editors from Ladies Home Journal offered Helen $3,000, an enormous sum at the time, to write a series of articles about her life. Overwhelmed by the task of writing the articles, Helen admitted she needed help. Friends introduced her to John Macy, an editor and English teacher at Harvard. Macy quickly learned the manual alphabet and began to work with Helen on editing her work. Certain that Helens articles could successfully be turned into a book, Macy negotiated a deal with a publisher and The Story of My Life was published in 1903 when Helen was only 22 years old. Helen graduated from Radcliffe with honors in June 1904. Annie Sullivan Marries John Macy John Macy remained friends with Helen and Annie after the books publication. He found himself falling in love with Annie Sullivan, although she was 11 years his senior. Annie had feelings for him as well, but wouldnt accept his proposal until he assured her that Helen would always have a place in their home. They were married in May 1905 and the trio moved into a farmhouse in Massachusetts. The pleasant farmhouse was reminiscent of the home Helen had grown up in. Macy arranged a system of ropes out in the yard so that Helen could safely take walks by herself. Soon, Helen was at work on her second memoir, The World I Live In, with John Macy as her editor. By all accounts, although Helen and Macy were close in age and spent a lot of time together, they were never more than friends. An active member of the Socialist Party, John Macy encouraged Helen to read books on socialist and communist theory. Helen joined the Socialist Party in 1909 and she also supported the womens suffrage movement. Helens third book, a series of essays defending her political views, did poorly. Worried about their dwindling funds, Helen and Annie decided to go on a lecture tour. Helen and Annie Go on the Road Helen had taken speaking lessons over the years and had made some progress, but only those closest to her could understand her speech. Annie would need to interpret Helens speech for the audience. Another concern was Helens appearance. She was very attractive and always well dressed, but her eyes were obviously abnormal. Unbeknownst to the public, Helen had her eyes surgically removed and replaced by prosthetic ones prior to the start of the tour in 1913. Prior to this, Annie made certain that the photographs were always taken of Helens right profile because her left eye protruded and was obviously blind, whereas Helen appeared almost normal on the right side. The tour appearances consisted of a well-scripted routine. Annie spoke about her years with Helen and then Helen spoke, only to have Annie interpret what she had said. At the end, they took questions from the audience. The tour was successful, but exhausting for Annie. After taking a break, they went back on tour two more times. Annies marriage suffered from the strain as well. She and John Macy separated permanently in 1914. Helen and Annie hired a new assistant, Polly Thomson, in 1915, in an effort to relieve Annie of some of her duties. Helen Finds Love In 1916, the women hired Peter Fagan as a secretary to accompany them on their tour while Polly was out of town. After the tour, Annie became seriously ill and was diagnosed with tuberculosis. While Polly took Annie to a rest home in Lake Placid, plans were made for Helen to join her mother and sister Mildred in Alabama. For a brief time, Helen and Peter were alone together at the farmhouse, where Peter confessed his love for Helen and asked her to marry him. The couple tried to keep their plans a secret, but when they traveled to Boston to obtain a marriage license, the press obtained a copy of the license and published a story about Helens engagement. Kate Keller was furious and brought Helen back to Alabama with her. Although Helen was 36 years old at the time, her family was very protective of her and disapproved of any romantic relationship. Several times, Peter attempted to reunite with Helen, but her family would not let him near her. At one point, Mildreds husband threatened Peter with a gun if he did not get off his property. Helen and Peter were never together again. Later in life, Helen described the relationship as her little island of joy surrounded by dark waters. The World of Showbiz Annie recovered from her illness, which had been misdiagnosed as tuberculosis, and returned home. With their financial difficulties mounting, Helen, Annie, and Polly sold their house and moved to Forest Hills, New York in 1917. Helen received an offer to star in a film about her life, which she readily accepted. The 1920 movie, Deliverance, was absurdly melodramatic and did poorly at the box office. In dire need of a steady income, Helen and Annie, now 40 and 54 respectively, next turned to vaudeville. They reprised their act from the lecture tour, but this time they did it in glitzy costumes and full stage makeup, alongside various dancers and comedians. Helen enjoyed the theater, but Annie found it vulgar. The money, however, was very good and they stayed in vaudeville until 1924. American Foundation for the Blind That same year, Helen became involved with an organization that would employ her for much of the rest of her life. The newly-formed American Foundation for the Blind (AFB) sought a spokesperson and Helen seemed the perfect candidate. Helen Keller drew crowds whenever she spoke in public and became very successful at raising money for the organization. Helen also convinced Congress to approve more funding for books printed in braille. Taking time off from her duties at the AFB in 1927, Helen began work on another memoir, Midstream, which she completed with the help of an editor. Losing Teacher and Polly Annie Sullivans health deteriorated over several years time. She became completely blind and could no longer travel, leaving both women entirely reliant on Polly. Annie Sullivan died in October 1936 at the age of 70. Helen was devastated to have lost the woman whom she had known only as Teacher, and who had given so much to her. After the funeral, Helen and Polly took a trip to Scotland to visit Pollys family. Returning home to a life without Annie was difficult for Helen. Life was made easier when Helen learned that she would be taken care of financially for life by the AFB, which built a new home for her in Connecticut. Helen continued her travels around the world through the 1940s and 1950s accompanied by Polly, but the women, now in their 70s, began to tire of travel. In 1957, Polly suffered a severe stroke. She survived, but had brain damage and could no longer function as Helens assistant. Two caretakers were hired to come and live with Helen and Polly. In 1960, after spending 46 years of her life with Helen, Polly Thomson died. Later Years Helen Keller settled into a quieter life, enjoying visits from friends and her daily martini before dinner. In 1960, she was intrigued to learn of a new play on Broadway that told the dramatic story of her early days with Annie Sullivan. The Miracle Worker was a smash hit and was made into an equally popular movie in 1962. Death Strong and healthy all of her life, Helen became frail in her 80s. She suffered a stroke in 1961 and developed diabetes. On June 1, 1968, Helen Keller died in her home at the age of 87 following a heart attack. Her funeral service, held at the National Cathedral in Washington, D.C., was attended by 1,200 mourners. Legacy Helen Keller was a groundbreaker in her personal and public lives. Becoming a writer and lecturer with Annie while blind and deaf was an enormous accomplishment. Helen Keller was the first deaf-blind individual to earn a college degree. She was an advocate for communities of people with disabilities in many ways, raising awareness through her lecture circuits and books and raising funds for the American Foundation for the Blind. Her political work included helping to found the American Civil Liberties Union and advocacy for increased funding for braille books and for womens suffrage. She met with every U.S. president from  Grover Cleveland to Lyndon Johnson. While she was still alive, in 1964, Helen received the highest honor awarded to a U.S. citizen, the Presidential Medal of Freedom, from President Lyndon Johnson. Helen Keller remains a source of inspiration to all people for her enormous courage overcoming the obstacles of being both deaf and blind and for her ensuing life of humanitarian selfless service. Sources: Herrmann, Dorothy. Helen Keller: A Life. University of Chicago Press, 1998. Keller, Helen. Midstream: My Later Life. Nabu Press, 2011.

Outback Steakhouse - 1450 Words

Outback Steakhouse in Korea: a success story. by Lee, Kyuho^Khan, Mahmood A.^Ko, Jae-Youn Cornell Hospitality Quarterly †¢ Feb, 2008 †¢ CQ CASES Interviews with executives and managers of the Outback Steakhouse Korea chain point to the critical success factors that have allowed the chain to expand even in the face of economic turbulence. Opened in 1997, the Korean operation first had to survive the Asian currency crisis, which it did with assistance from its franchisor. With close cooperation between Korean and American Outback chain executives, the Korean operation has seen considerable success in the past decade. Critical success factors fell into the following categories: decentralized organization, strong training programs,†¦show more content†¦As of this writing early in 2007, the company operates ninety restaurants across Korea, recording $16 million in net income in 2005, an amount that accounted for more than half of the firm s entire net income from its international division (Miller 2006). The high growth rate of Outback Steakhouse Korea has drawn attention from both restaurant operators and researchers, gi ven the many differences between Korea and the United States (Barancik 2005). Exhibit 3 illustrates how Outback Steakhouse Korea has been achieving a high rate of growth compared to its major competitors. Considering this rapid growth, we wanted to study the critical success factors and company strategies that have led Outback Steakhouse Korea to be competitive and successful. This article explains what we learned about those success factors and competitive strategies. International Franchising Hotel and restaurant firms based in the United States have long used franchising for international expansion, often with master franchise arrangements. Falbe and Dandridge (1992) contended that the rigorous establishment and implementation of franchisee support systems is crucial to maintaining the high quality and service that franchisors offer their customers in their domestic markets. Researchers also claimed that developing a standardized system for products and services is important for international franchisees to replicate their products and services easilyShow MoreRelatedOutback Steakhouse - Competitive Strategy3975 Words   |  16 PagesExecutive Summary Outback Steakhouse has enjoyed a dominant position in the casual dining market since inception. They have exponentially increased the number of locations each year; however their growth has apparently reached a plateau and they could potentially loose market share. 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The restaurantRead MoreOutback Steakhouse Case Analysis Essay examples30195 Words   |  121 PagesProfessor Edward Desmarais BUS 470 Business Policy and Strategy Fall 2005 Outback Steakhouse Corporation CASE ANALYSIS Analysis completed by the Achiever’s TABLE OF CONTENTS I. Executive Summary 3 A. SWOT Summary 3 B. Recommendations 4 II. Current Situation 5 III. External Factors 12 IV. Internal Factors 39 V. Action Plan 76 Appendix A. Stakeholders Worksheet 87 2 I. Executive Summary A. SWOT Summary Weaknesses Strengths †¢ Read MoreOutback Steakhouse Is A Chain Of Restaurants1609 Words   |  7 PagesOutback Steakhouse is a chain of restaurants that serves a variety of foods, primarily steaks, with an Australian-themed menu and atmosphere. According to the Outback Steakhouse website, their strategy to compete in their market is providing quality, well-sized portions of food to customers at a reasonable price. They also strive to offer a â€Å"casual environment† through friendly service and a calming Australian outback-inspired ambiance. As an organization, Outback, is a mid-tier quality restaurantRead MoreOutback Steakhouse International Marketing Analysis Report5509 Words   |  23 PagesSummary: Outback Steakhouse is a chain of casual dining restaurants positioned with an Australian theme in the United States, first established in 1988 by Basham, Gannon and Sullivan. Early financing was limited, considering the company did not anticipate extensive expansions and franchising came from limited partnerships from associates, family and friends. However, in 1990, friends approached the three entrepreneurs and asked for a franchise of the Outback Australian theme. These franchises achievedRead MoreOutback Steakhouse1401 Words   |  6 PagesOUTBACK STEAKHOUSE: GOING INTERNATIONAL Overview: The advent of globalized business has brought new and interesting opportunities to companies all over the world. Chris Sullivan, chairman and co-founder of Outback Steakhouse, noted that many internationally based American restaurants have â€Å"average unit sales [that are] way, way above the sales level they enjoyed in the United States.† (Grant, 2010: 753) For fast-food franchise giants like McDonald’s, Burger King, and KFC, up to one half of totalRead MoreOutback Steakhouse1980 Words   |  8 Pagesâ€Å"Outback Steakhouse† Strategic Human Resource Management – HRM 530 Question 1: Discuss how the employee selection methods at Outback Steakhouse help the organization achieve a competitive advantage. The Selection process within most organizations is the foundation of competitive advantage through people. Upon reading this case, there is one particular aspect that stands out: the people are the main ingredients that make the company successful. Therefore, since the competitive advantage toRead MoreOutback Steakhouse Case1863 Words   |  8 PagesSynopsis of Case In 1995, Outback Steakhouse was proclaimed as one of the most successful restaurant chains in the United States. The chain was started by Chris Sullivan, Bob Basham, and Tim Gannon during the 1980s. Prior to starting the Outback Steakhouse chain, Sullivan and Basham were successful franchisees of the Chilis Restaurant chain. About the same time Gannon played a significant role in several New Orleans restaurant chains. Outback Steakhouse, formerly known as Multi-Venture Partners

Essay about Dreams - 1935 Words

Dreams Thesis: We dream thousands of dreams every night, but why and what do they mean? I. The basics about dreams A. History 1. Ancient theories 2. Research B. What is dreaming 1. Definition 2. Types a. Insight b. Lucid c. Precognitive d. Review e. Gratification f. Physical C. Why do we dream II. The Interpretation of dreams A. Four stages 1. Understand content 2. Influence 3. Characterization 4. Order and context B. Interpretation Today 1. Gestalt vs. Freudian 2. Outcome III. Nightmares A. What are nightmares B. Types 1. Daymare 2. D-Nightmare 3. D-Sleep C. How often IV. Daydreaming A. What is daydreaming B. Two general categories 1. Elaborate fantasies 2. Recurring fantasies C. Daydreaming†¦show more content†¦Dreaming of birds was also a sign from the gods. Birds symbolize different types of people. Birds also had an important meaning in a dream to the Greeks. For instance, eagles stood for powerful men and women, and pigeons of mean women (Holroyd 56). The Greeks thoughts and ideas about dreams gave the people of today their basis for figure out just what dreams are really about. In my research I found that there are six different types of dreams. The first type is insight. It provides a solution or clarification to an issue in your life. The second type of dreaming is lucid dreaming. These dreams we have and know we are just dreaming and that it is not really happening. The next type is precognitive dreams. They predict the outcome of events in your life. They are like a fortune teller or palm reader telling us our future. Then there are review dreams, these dreams let us look at ourselves to show us how our lives have become like they are. T hey let us look at ourselves from an outsider’s point of view. The next type of dream is the gratification dreams. These dreams fulfill our wants and satisfy our desires. They give us â€Å"what we want when we want it† (Home1.gte.net). The last type of dream is the physical dream. They are dreams that linger with us even after the dream is over and we are awake. They use imagery that is â€Å"physical or emotional† (Home1.gte.net). These six categoriesShow MoreRelatedDreams And Dreams : Dreams1425 Words   |  6 PagesAvery Alexander English III Mr. Tarr 26 April 2015 Dreams Throughout our dreaming experience, we feel different sensations, emotions, and thoughts interpreted through images in a person’s mind. During our unconscious process, the meanings of our inner thoughts are experienced through dreams. Some psychologists believe dreams are connected to our real emotions and others may see dreams as a specific meaning related to one’s life (Young). Dreams can put us in touch with our real motives in life dueRead MoreDream And Dream - Dream Killers1012 Words   |  5 PagesDream killers You know the type, the ones who think that just because they did not make it, then you can t, the Debbie Downers who can t see beyond their pathetic existence to dream of something bigger. The one who will never achieve much because they fail to dream and dream to fail, these are the dream killers. Conversation #1 You   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   I am thinking of starting my own business Them   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Why you want to do that? You   Ã‚  Ã‚  Ã‚     Ã‚  Ã‚   Because I have always wanted to work for myself? ThemRead MoreDreams And Dreams1729 Words   |  7 Pagesinterpretations and true meanings of dreams has expanded and has varied over centuries and cultures. Many of the earlier studies were based on culture’s and the interpretation of dreams, but also used as a form of prophecy, inspiration, and guidance. Many people still believe this such, people today beliefs and theories have opened up to a more vast interpretation, they are made up of; dreams are rare brain activity, dreams allow people to reflect on themselves, or that dreams are too massive to be correctlyRead MoreDreams And Dreams1893 Words   |  8 PagesEvery single one of us dreams and each one is experienced at a personal level, but interpreting them and figuring what they actually mean is still a mystery to us all. The histories of dreams, dates all the way back to over 5,000 years ago. These were the times where they would still write things down on clay tablets. Even then, we were already interested in what dr eams meant. During the Greek and Roman eras, dreams were perceived in a religious sense. If they were good dreams, they would be interpretedRead MoreDreams And The Subconscious : Dreams Essay1276 Words   |  6 PagesDreams and the Subconscious Are dreams a way of processing life events, or are they really messages from the subconscious? This phenomenon has always interested me, and I am extremely grateful this opportunity has arisen for me to research dreams in more depth. Since childhood, I have been intrigued with dreams and how similar they can be for each person. For instance, many people have recurring nightmares of being chased. According to Huffington Post, being chased is one of the most common dreamsRead MoreDreams : A Lucid Dream1097 Words   |  5 PagesBeing able to understand what dreams represent and how they effect a person should be something everyone should understand. Dreams can be a small glimpse or feel so real that it is unbelievable. The issue people have the most is remembering. They can not remember if they spoke with another individual in actually life or if it was all apart of their dream they had. There is so much confusion that the person is almost embarrassed to ask if the event actually happe ned. A dream like this is considered oneRead MoreThe Dream Of A Lucid Dream1403 Words   |  6 PagesIt is said that a lucid dream is a dream that can be induced or controlled and is characterized by the dreamer being aware that he or she is dreaming (Lucid). When lucidity occurs, the dreamer â€Å"wakes up† inside the dream during fixed states of cognizance. Dreams are caused by things â€Å"†¦our mind knows, however which we cannot handle, is disturbing or something that we keep reiterating to ourselves† (Ganguly). This is why distinguishing significant dream symbols from ambient symbols is important forRead MoreDreams : What Are Dreams?1174 Words   |  5 PagesWhat are dreams? Are they the mind’s way of entertaining itself while you sleep, or are they your unconscious trying to tell you something? If you chose the ladder, you are on the right track. The mind can’t talk to you, you don t hear voices in your head unless you are a Schizophrenic. T he only way that our unconscious mind has a way to communicate, is when you are asleep. The idea that dreams are trying to tell you something is simple, but understanding what the dream is trying to say can be difficultRead MoreDreams And Its Effects On Dreams3206 Words   |  13 PagesDream content reflects aspects of waking-life experiences. After memories are made, they are often fragmentally merged with other information to construct larger, holistic dreams. Autobiographical memories are predominantly represented in dreams in comparison to episodic and semantic memories. Among various characteristics from waking-life experiences such as places, people, and events, emotions are highly incorporated into dream content. There is also a decreasing relationship between the cognitiveRead MoreDreams2623 Words   |  11 Pagesdreaming. What are dreams? This question has fascinated the human race throughout history. From the Ancient Greeks and Romans, to Sigmund Freud in the late 18 00’s, till now, people have queried what the mystical stories that play out in the sleeping mind are and why we have them. The Sumerians in Mesopotamia left evidence of dreams dating back to 3100 BC. According to these stories, gods and kings, like the 7th century BC scholar-king Assurbanipal, paid close attention to dreams. In his archive

Chandas Secret Essay free essay sample

You may also bring a print dictionary. Write the rough draft of your essay in class. Double space your work so you have room for editing and revision. (Don’t waste time copying your quotations onto this draft; simply indicate where you plan to put quotation â€Å"A†, quotation â€Å"B† etc. ) Hand it in at the end of class. Day 3 – Edit and Complete the Final Draft Your draft will be returned to you for editing and revising. 1. Revise your rough draft to ensure that you have: ? a strong thesis ? a clear organizational plan (point, proof, analysis) transition words ? insightful arguments ? smoothly embedded quotations ? effective use of language ? correct spelling, grammar and punctuation. 2. Write a final copy, including accurately transcribed quotations and using proper MLA format. Double space your work. Proofread and make any final revisions. Do not rewrite. 3. Highlight your thesis statement and the topic sentences of each of your body paragraphs. We will write a custom essay sample on Chandas Secret Essay or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 4. Prepare a Works Cited page for your essay. 5. Give your essay a creative title 6. Hand in your essay, along with your single sheet of notes, first draft, and rubric. See the back of the sheet for topics†¦ VERBAL INSTRUCTIONS ACCOMPANY THIS DOCUMENT Topics – Choose ONE 1. A hero is a person of distinguished courage or ability, admired for his/her brave deeds and noble qualities. Choose one of the main characters from the novel and show why that character might be considered a hero. Support your answer with proof, in the form of examples and quotes, from Chandas Secrets. 2. Through the novel, Chanda matures and attempts to deal with the intolerance and prejudice in Bonang, Africa. Show how she is shaped by both positive and negative influences of people in her life, particularly, her mother Lilian, Mrs. Tafa, and Esther. 3. Trace the development of one of the main characters through the course of the novel. Show what he/she is like when we first meet him/her, as well what he/she is like at later points through the story, and finally what he/she has learned by the end of the book. Look for evidence of his/her growing understanding about the world. Helpful essay hints: †¢ Write in the present tense and avoid abbreviations and contractions. †¢ Avoid â€Å"I†, â€Å"we†, â€Å"you†, and informal expressions †¢ Start with an engaging hook. †¢ Ensure that each of your body paragraphs include a topic sentence, point, proof, analysis x 2 or 3, and a concluding sentence. †¢ Use transition words to enhance coherence. †¢ Use proper MLA citation format. †¢ Provide a thoughtful conclusion that leaves the reader with something to think about.

Work Breakdown Structure free essay sample

And also this business will be registered at Inland Revenue department of London for income tax purposes. This process will take about one month of time. I would need to take due permissions from the government in Latin America and Bolivia. Phase 3: -Newly opened multi storied building is available at the centre of the Santa Cruz city and there is a 1200 m2 office is available for rent. So this office will be adequate to open the consultancy company branch. It will take around one month of time. Phase 4: -So many equipments are required to start the business. Some of the equipments that required for business are computers and various soft wares along with other technical parts. I would also require bigger machines for dismantling and need to make arrangements for logistics. It will take around two and half months of time. Phase 5: -Employees will be recruited by advertising in all the popular news paper which has high circulation in Bolivia. We will write a custom essay sample on Work Breakdown Structure or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page All the suitable applicants will be interviewed, short listed and selected. After recruiting employees, proper training will be given to them. It will take around two months of time. Phase 6: -A promotional campaign will be done before the launch of the company. I would explore all the possible forces of promotion of the product. I would go for extensive publicity through internet by placing advertisement of the product on all the popular service providers like Yahoo; Google; Microsoft; apple etc. This would help in creating the awareness of the product to its maximum customers. The advertisement placed on these websites of service providers shall be eye catching, so that every individual browsing on these websites gets a glimpse of the benefits and features of the company. It will take around two months of time. Phase 7: -After do all above things the building will be decorated and inside arrangements also will be done. It will take around one month of time. Phase 8: -Finally after finish all above things the company will be launched for customers. Therefore opening ceremony will be arranged and it will help to promote the business and make aware about the business among people. It will take around two weeks of time.

Web Design for Selling Self

Web Design for Selling Self Introduction This is a report about a Web site design for selling self-published books. The site provides various books in various aspects of healthy living. Users can download the e-book at a fee.Advertising We will write a custom assessment sample on Web Design for Selling Self-Published Books specifically for you for only $16.05 $11/page Learn More Many writers have resorted to self-publishing and there is a growing demand for an online business to sell such books. Selling digital books on the Web site has become profitable because of the large market throughout the world and a lack of physical inventory. The owner also has an option of conducting the business from any part of the world with the Internet connection. The e-books shall be useful to users and affect their living habits. Goal Definition The aim of this project is to create a Web site for selling self-published books that will attract younger generations who have interests in various topics ab out. The Web site should have more than 500 visitors in a month. Requirements The need to sale self-published books has increased with the development and accessibility of the Internet technologies. The Web site shall use effective payment options that are available in various parts of the world than what other businesses offer. The Web site shall have the following requirements in order to ensure professional services to visitors and users (Eccher 30).Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The visitor can start by browsing the available e-books on the subject of interest. The site may also suggest other books of interest for the visitor. Visitors who are members of the Web site can log in their accounts by using their user name and password. New users can register new accounts at the Web site at no cost. However, users who wish not to register may explore the avail able e-books, but they cannot purchase any item from the site. Users who have logged into their accounts can place their orders by specifying the required e-books, the number of copies needed and other important details, and then adding them to the cart. The system shall verify order details and provide the customer with the amount to pay for the items. In case of any challenge, the system instructs the user to change some of the details. The customer may repeat the process until no more challenges can be noticed. The system shall also verify that the customer has placed the right order, check the quality of the e-book. The customer will also specify the format of the e-book and the type of file (such as PDF, html, rtf,.doc etc). The customer may then execute the payment of the items by entering the appropriate payment details. The system shall support different options lack credit cards, VISA, PayPal, and other e-pay solutions. Prices of all items shall be in the US dollar equivale nt. The system must verify all payment details and establish the user’s identity in order to protect customers. Once the customer has executed the payment, he or she will receive a confirmation message through notification border in the account, personal e-mail, and phone number. In addition, the system sends the message to the department to effect the transaction.Advertising We will write a custom assessment sample on Web Design for Selling Self-Published Books specifically for you for only $16.05 $11/page Learn More After this process, the system then sends the e-book to the customer provided e-mail for download or the customer can get the e-book in the account he or she opened with the company. Before the transaction is complete, users also have a chance to terminate the transaction. Visitor The system shall also provide opportunities for customers to provide their feedback and suggestions on how to improve services, the Web site, and any other ar ea of interest to them. Fig. 1: Use case diagram The use case diagram represents the stages of making the online e-book transactions. It shows the scope of the Web site, functional areas, and possible interactions between the visitors and the Web site (Ambler 1). The major players in these processes are: Customer: the customer or the visitor is the major player in this process. The company provides opportunities for a customer in another location to purchase the book via the online method. Administrator: the administrator can control the entire process of the customer’s interaction with the system. He also takes the role of the system operator and supports the entire process involved in e-book purchase. The administrator verifies all the details and interacts with the customer during the purchase process.Advertising Looking for assessment on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Database server: the database server stores the members’ identities and other details. It is also important during the registration of a new member. Web server: the Web server contains details of e-books, costs, shopping cart, address, comment areas, rating, e-mail addresses, and other important aspects of the Web site. Users initiate the process by logging on to the system. On the other hand, new visitors can register and become a member. The customer can browse the available books, review their contents, and choose the suitable book. In addition, the customer can review the book, rate, and add his or her comments. The customer selects the e-book of interest and adds it to the cart. In case of any challenge, the customer can make changes to the order. He can see costs of the item, which the system sends to the administrator. The customer can then initiate payment by using any of the supported methods. After verification procedures and payment, the administrator can confirm t he payment and send the e-book to the customer. The customer may get the book in his account with the company or in his personal e-mail account. Fig. 2: Online e-book purchasing processes Site Plan Logical Structure The logical structure has assumed a simple form structure (Booch, Rumbaugh and Jacobson 82). However, this structure may change as the design may acquire new features. The site hierarchy has the entire common navigational links. In addition, topical links are also a part of the structure. However, the site avoids complex design to enhance usability and navigation. Visitors can navigate the site freely and move from one content to another. For instance, users can skip ‘About Us’ and transcend to ‘Product’ without passing through other areas. The site plan is clear, simple, and concrete. Thus, it is simple for visitors to navigate from one menu to another without experiences challenges of being lost. Design Prototype The design is interactive to allow the Web site to communicate the entire structure, contents, and functionality with other part is a manner provides ease of modification, usage, and merging without technical challenges. This model shows clickable elements of HTML sections, which users can navigate while in the site. The design shall also have the necessary feel, images, and typography that match an e-book Web site. The page has footer and header. At the Home page, there are also options for Register for new visitors or Member Log for existing users. At the Footer, there are buttons with links about Contact Us, Social media connection, Pricing, Help, and FAQ. The Contact Us link leads the customer to the company’s e-mail address and phone number and physical location. Users have the option of using any of the methods. Under the Pricing tab, customer can view each item with its price tag. In case a customer has challenges, there is a link for help of FAQs. Whenever the user clicks on the Register button, the registration page shall pop up with all the fields for personal detail requirements and other related information. The process is linear to allow users to follow a simple process of registration. Users must enter their last names, first names, e-mail address, zip (if applicable), phone number, physical address, and country. The user must then enter the password and confirm it by retyping the same password. In case of any error, the system will highlight the section with the problem, and the users can make the required changes. After this process, users can then click the button ‘finish registration’. It will show that the registration is successful, and the system automatically directs the new user to member’s page. However, users can also cancel their registration by clicking the registration button. The Login page leads the user to where they can enter their user e-mail addresses and password in order to gain access to their account and member’s pag e. Users have the option of ‘remember my log in details’, which they can confirm or reject. The system also has a Log out button for users who have completed their transactions. Once in the member’s area or in the account section, users can browse the available list of e-books, reviews, and ratings. User can also add comments and rate a book. They can choose a book of their interests and review its content before making a decision to purchase. Users can click on the remove button to remove an item from a list, or they can click on the cancel button to abandon the entire process. The customer can make the order and specify the quantity. All items have their price tags. The system has automatic total price calculation, which the customer can see at the bottom of the list. The payment button allows the customer to enter his or her payment information based on the preferred method. They can also cancel the transaction at this stage. The price list and total price are visible to the customer. The payment process requires the necessary customer’s information. A customer can choose to pay by card or use online payment solutions. In the case of online payment, the customer will just enter the e-mail address and link to the payment account. He will then confirm the required fields and verify information entered. The card option shall require the name, card number, and date of expiry. The process must undergo all security verification procedures before the customer can execute payment. The customer can then click the ‘confirmation’ and ‘submit button’ in order to execute the transaction. They can also cancel the order at this stage. The system automatically generates transaction details and sends to the customer activity section, personal e-mail, and specified mobile number. In addition, the notification and confirmation message also appears on the screen. Site Implementation After the prototype stage, the designer mu st now implement the site. In this phase, the designer only dealt with three phases. The first phase involves the implementation of the site structure design. The aim is to ensure that the designer distributed all contents of the prototype in a way that is user-friendly and logical. The designer had various users’ behaviors in mind and used WSDM (Web search and data mining) as the guiding principle in the process. However, the designer also recognized that he could not foresee future behaviors of the users. Therefore, the decision was on a speculative approach. Whereas the designer could measure other technical aspects like financial, time, and technical challenges, he could not measure users’ behaviors when using the site. The second phase involved the presentation of the design of the Web site. The aim was to create a favorable feel and look of the site. In this process, the designer used a layout that accounted for users’ characteristics and mission of the co mpany. The designer used templates in order to reduce several cases of testing, create a consistent design, and enhance the speed of the process. The approach allowed the designer to use automated codes and other graphic parts. The use of the templates also ensured that the Web site had a good layout for controlling different pages and functions. In fact, the designer realized that it was simple and cost-effective to use templates that only require insertion of information in the fields. The third phase was the logical data design, which aimed to provide appropriate data for users. The designer presented information in various chunks and parts. This process only strived to ensure that customers got the necessary information they sought. Thus, the designer concentrated on developing a perfect ontology for data. The designer used XML tool in this process. During the site implementation process, the designer ensured that the database was maintainable, allow for modification, could not interfere with other functions, and fast enough for users. Overall, the logical data design remained useful to the programmer. The designer relied on a Query Builder in order to develop such a database with a logical design. The designer used Web Builder tool like WYSIWYG (What-You-See-Is-What-You-Get) to develop different Web pages. WYSIWYG allowed the designer to customize the site due to its several features, scripts, and templates. The Adobe Dreamweaver supported several processes, improved the workflow, and reduced time during the coding process. It had library code snippets server debug, and other coding tools. The designer could view the CSS as a whole unit. This made the process simple by allowing the user designer to see the style, identify areas for changes, and edit the style without changing the code. The designer generated important features like object chunks, structure of the site, navigation systems, logical data system, design templates, page model, images, text are as, logo areas, and typo styles. Testing Functionality Testing The designer tested for links of Web pages, connections, cookies, links for information submission and receiving. It also involved testing for â€Å"internal links, e-mail links, orphan pages, broken links, and links going to the same page† (Ash 23). Testing also covers all pages. Forms validate all lists in every field and default values. The designer also tested for cookies and HTML/CSS. Users could scroll the site without difficulties. Database testing This tested for consistency of information in the site, query results, retrieval, and updates. Usability Testing This involved testing for the ease of navigation, usage, clear instructions, and availability of the Main menu. There were no spelling errors. Color and font were visible. All contents were within the frame. All images had appropriate size. Interface Testing The designer tested for interface elements like â€Å"Web server and database server† (A sh 23). The designer ensured that all interface features interacted properly. There was a logical model for handling errors from application servers. The designer also tested for effects of interruption during transactions. The system always requested the user to cancel and confirm the process. Compatibility Testing This involved testing with different browsers, the mobile version, and printing options due different configuration. The Web site must match these standards. The designer used cross browser to ensure compatibility with the major browsers. AJAX required testing for user interface functionality, security testing, and other validation processes. The designer tested the Web site on various browsers like Firefox, Safari, Internet Explorer, and Opera browser among others. OS compatibility The designer tested for the Web site â€Å"functionality and compatibility with the various Operating Systems† (Nguyen, Johnson and Hackett 34). Not all graphic designs and interfaces may be compatible with the current Operating Systems. The designer tested OS like Windows, Solaris, and Linux among others. Mobile browsing The new age of technology has shifted to mobile devices, and mobile devices have increased Internet accessibility. Therefore, the designer tested for the Web site on a mobile browser for compatibility (Nguyen, Johnson and Hackett 34). Printing options Customers who wish to print their transaction details should not experience challenges. The designer tested for suitability of fonts, graphics, and page alignment for proper printing. Performance testing The Web site should bear the greatest load and stress. The designer tested for loading and connection speed. The system could handle several requests, large data, and connection to database and upload to certain pages. Stress testing The designer tested if the system could â€Å"handle large loads beyond its specified limits† (Nguyen, Johnson and Hackett 34). The areas of focus included log in, registration pages, and other input fields. The crash report was significant for future improvements. The designer also tested for stress functionality on various browsers, Oss, hardware, and, memory capacities, and software. Security Testing Finally, the designer tested for the Web site security features. The system had the ability to record all transactions, error messages, and unauthorized attempts of logins. Releasing The Web site was ready for a release after testing. The designer observed whether the Web site met users’ expectations. Users had the option of proving feedback about the overall site experience. The process also involved measures of goals and any possible correction required for the Web site functionality and usability. The Web site shall require constant maintenance in terms of improving current features, technology improvement, and changes in the visual features. In addition, the site shall require regular update of available books. Ambler, Scott. Us er Interface Design Tips, Techniques, and Principles. 2012. Web. Ash, Lydia. The Web Testing Companion: The Insiders Guide to Efficient and Effective Tests. New York: Wiley, 2003. Print. Booch, Grady, James Rumbaugh and Ivar Jacobson. The Unified Modeling Language User Guide, 2nd ed. Boston: Addison-Wesley, 2005. Print. Eccher, Clint. Professional Web Design: Techniques and Templates, 4th ed. Boston, MA: Cengage Learning, 2011. Print. Nguyen, Hung, Robert Johnson and Michael Hackett. Testing Applications on the Web: Test Planning for Mobile and Internet-Based Systems, 2nd ed. New York: Wiley, 2003. Print.

Career plan Assignment Example | Topics and Well Written Essays - 1250 words - 1

Career plan - Assignment Example He showed early signs of being entrepreneurial and later attributed business practices as a key to his success in acquiring and expanding business. Pickens and his family moved to Oklahoma to Amarillo, Texas in late 1930s.He began studying at the University of Texas after finishing High School and graduated with a degree in geology in 1951 from Oklahoma A&M (now called Oklahoma State University).To kick start the career, the great business leader joined Philips petroleum and worked there until 1954.He then worked in exploratory well digging and later on in 1956 founded Mesa Petroleum. Under the watchful eye of Pickens, by 1981, Mesa grew to be one of the largest independent oil companies in the world. In 1989 Pickens founded Boon Pickens capital management; whose funds dealt with oil and natural gas and which earned him $2.7 billion by 2007.In 1997 T. Boone Pickens created the Pickens Fuel Corp., a company promoting the use of natural gas a cleaner-burning fuel-alternative for automo biles. Researches done by Pickens in the oil industry supported the claim made by other scientists, â€Å"the world’s oil supply is on decline’. As a result he created a fuel company in 1997 that promoted the use of natural gas a cleaner-burning fuel-alternative for automobiles (US Natural Gas). He planned world’s largest wind farm for Texas Panhandle. ... 2. My Career Plan Taking the various internal and external factors into account discussed in the following sections, I have decided to for Finance major in Oil and Gas sector. It is not so much under my control to sketch and build a perfect career. Therefore, I have decided to implement principles and strategies of the American Business leader: T.Boone.Pickens into my career plan. 2.1 Selecting career goals Like Pickens ,the first goal is to create real value and not just earn money and expand personal wealth ( these will invariably have to follow ); To draw out academic and career goals I would rather prefer answering two questions: What qualifications and skills did I acquire ? What knowledge to develop and experience to gather? Then my task will be to complete and submit application and financial aid requirements for admissions to postgraduate ‘oil and gas sector’ financial consultant programs. 2.2 Knowing Yourself Everyone should know and understand his likes and dis likes choosing a career and becoming successful. Listed below are the questions I answered while exploring myself in choosing career: What do I enjoy doing? What am I good at? Which field interests me? How much adaptive am I to changing situations? 2.2.1 Strengths Communication skills. I work intelligently with all kinds of people and understand that each client has different priorities and objectives about projects and work tasks. I keep this in mind when communicating tasks that need to be accomplished with positive reinforcement and awareness of what others are working on. Flexibility to handle change. Since my childhood I had been able to adapt myself easily to any kind of social & cultural

Meso-American civilization Essay Example | Topics and Well Written Essays - 500 words

Meso-American civilization - Essay Example when the Sumerians arrived in this region. Chinese civilization is among the oldest, dating back to before 3000 B.C. Early Indian civilization was highly developed as evidenced through the civilizations of Mohenjo Daro and Harappa that develop din the region of the valley of the river Indus and its tributaries. Egyptian civilization was one of the earliest to develop the system of writing through hieroglyphics (www. projectshum.org). Mesopotamian writing in the form of hieroglyphs also ranks among the earliest known in the world, with some Sumerian writing even older than the Egyptian. Writing among the Meso American civilizations developed later, also in the form of hieroglyphs with some phonetic elements, which were written in numerous columns or stelae. The ancient Indian scripts were in the form of the Indus script which has not yet been deciphered. The art of the Meso American period comprised massive stone sculptures more than two metres in height, of square jawed flat lipped warriors. This was similar to Mesopotamian art, which was also characterized by sculptures of gods in human forms, assuming a highly decorative aspect. Humans were also combined with animals to produce fantastic sculptures.(www.huntfor.com). The best known art work of the Chinese period is that which developed during the Ming dynasty, comprising vases and other decorative objects. One of the best known art works of the Egyptian period are the great pyramids of Giza and monumental statutes of the Pharoah. The first American monuments as constructed during the Meso American period are also pyramids which have religious significance and where pilgrims climb to the top, unlike the smooth sided pyramids of Egypt. Early Indian civilizations demonstrated well planned cities built of brick with wide streets, public and private bathing platforms and reservoirs.

Manufacturing Case Study Essay Example for Free

Manufacturing Case Study Essay Introduction Before a manufacturing process can be selected to manufacture a component many things need to be considered. The design of the product, the functionality, the service conditions and the properties of the material all play a big part when considering the manufacturing process. This study looks at Polypropylene Chairs used mainly for education purposes. It provides information that explains the purpose of a chair; the requirements of this particular product and the manufacturing process that produces the final component. To understand why this type of chair is made from polypropylene the reader first needs to understand the basis of any chair. A chair is a raised surface for a single person to be seated. The majority of chairs are produced with the standard four legs but it’s the design of the chair and its intended use that takes most consideration. The use of the chair will determine the design and the material used. For example; is the chair to be used at a desk or for sitting at a dining table to eat? The users’ weight needs to be evenly distributed over the chair to provide comfort whilst seated. If the chair is to be used for long periods of seating then it is beneficial for the chair to be slightly reclined, which will support the persons back more and remove the weight from other parts of the body. If a chair is too high then shorter people will have their feet dangling, causing pressure on the knees; whereas lower seats cause discomfort to the buttocks. Section One Looking at the requirements of this type of chair we can see it is not the most comfortable chair on the market but then these chairs are not used for long periods of sitting. They are mainly used within canteens, hospitals, libraries and schools for short sitting periods; meaning that they are mass produced. Due to the amount of chairs that are manufactured there is a requirement to keep the production cost low. They are tough chairs that can come in a variety of colours, can be used in or outside and have the advantage of being able to stack away; saving space. The chair is required to hold a variety of people with a range of body weight and height so they are required to be stable, strong durable and withstand movement whilst being lightweight. This style of plastic chair is made of a thermoplastic polymer called Polypropylene (PP). It is a thermoplastic that has a two dimensional structure. The plastic can be softened by heat and recycled. The material is produced by the polymerisation of polymer molecules into very long chains. The material is a â€Å"semi-crystalline solid with good physical, mechanical and thermal properties†. The properties of PP in its liquid state are defined by the length and breadth of the polymer chains that form during the process. When PP is in its solid state the properties are based on how much crystalline and amorphous region forms from those chains. [Karian, Ph.D., Harutun G, Handbook of Polypropylene and Polypropylene Composites, 1999, New York, NY, USA, Pg 15] FIG 1. Example of the chain of Isotactic polypropylene PP is semi-crystalline; meaning that it contains small crystals and material that is amorphous and Isotactic. The chains are closely packed together and the amount of van der Walls bonding is at a maximum, making the material strong as a solid object. The polymer chains determine the weight of the material and the crystals within the chains determine how thick the material can be and in turn this will impact on how much heating is required to mould the material. â€Å"The crystallisability of the chains is one factor that determines how thick the crystallites will be and the thickness of the crystallites determines how much heat energy is required to melt them†. [Karian, Ph.D., Harutun G, Handbook of Polypropylene and Polypropylene Composites, 1999, New York, NY, USA, Pg 17] PP is stiff, with a low density. It has good resistance to impact and fatigue, excellent chemical resistance, a high heat resistance and an excellent moisture barrier. Having good structural characteristic s makes PP a useful material for rigid objects. PP has a good balance between its physical and chemical properties. Due to the high mould shrinkage of PP it is difficult to achieve close tolerances but because the material is tough, resilient and has a high resistance to stress cracking it reduces the need for close tolerances. Having a very low density of 0.90g/cm^3; a low cost per volume; a wide flexibility when it comes to design and it also being recyclable makes PP an attractive construction material. PP has the advantage of being able to form high volume, complex shapes at a relatively low cost. When using CES software and comparing the price against the fracture toughness it provides the user with all known materials. Using the limit function and applying a Young’s modulus of 2GPa and a minimum tensile strength of 40MPa Fig 2 Materials based on Price against Tensile Strength The chairs are made of PP because the material is inexpensive, easy to clean, lightweight and durable. The material can be tough and flexible with a high tensile and compressive strength. The main reason that this material works well when manufacturing these chairs is down to the precise control of the impact strength, they do react when exposed to heat meaning that they hold their shape and provide good properties within the human environment, especially when in an outside environment. Section 2 Polypropylene is most commonly manufactured using extrusion, or injection moulding. Extrusion allows extremely large batches of uniform cross sectional shape items to be produced. Hot extrusion is when the polymer is heated first to make it more malleable, and then ‘pushed’ through a die. Pieces made using extrusion have an extremely high quality of surface finish, meaning they do not require finishing after manufacture. [pic] FIG 3. Extrusion Process Injection moulding is achieved by melting the polymer in a barrel, and then forcing or injecting it into a mould. Some injection moulding machines are screw fed. As the piece cools, it shrinks slightly in the mould. This can cause product defects especially if the mould is poorly designed. It allows for the production of very accurately shaped pieces. When the piece is removed from the mould, it will have a contour line called a ‘parting line’ where the mould closes on it, and often will be marked by the ejector pin with a small circle. If the manufacturer does not want these marks on their product, then it will require post-manufacture finishing, but otherwise the finish is of a relatively high standard. FIG 4. Injection Moulding Process Some chairs could be manufactured using extrusion, if they were a flat ‘L’ shape for example. However most chairs are shaped for ergonomic and structural reasons, and would require a more accurate manufacturing process. This would be injection moulding, as thick struts can be included in the design to aid the strength of the chair, and a comfortable dip can be shaped into the back of the seat to make it more appealing to the user. As chairs of this nature are designed for a very wide range of users, and with durability in mind, the material is required to be fairly thick to accommodate this need. This would slow the manufacturing process with injection moulding as it would take each piece longer to cool, and therefore a longer wait is required before the piece can be removed from the mould. The thickness of the piece would have little effect on an extruded product, as the die can be made whatever size is desired. The weight of the chair would have little bearing on manufacture in either of these methods, except for the amount of material needed. For a batch of 1000, extrusion would be an excellent process, as enough material for the whole batch can be melted and pushed through the die, and the pieces cut from the section after extrusion. Large batches can be produced very quickly in this way. Injection moulding would take longer, as each piece must be made individually, unless the mould is designed with several chairs in, each connected by a ‘strut’ of waste product. This increases the amount of waste material, and the initial set up costs due to the mould design, and a larger machine being required. Section 3 There are many factors to consider when forming a component from composite. Failure to consider these factors can drastically change the material properties and this in turn could lead to an unsatisfactory component. A polymer matrix for the composite is an excellent base; their material properties already provide many favorable attributes such as high corrosion resistance and low density. The introduction of a secondary reinforcing agent will provide a synergetic effect to the mechanical properties of the material allowing a better component. One of the factors that are critically important in the production of a composite is the format of the secondary phase; it is a key factor to the materials properties of the component. There are three mostly used forms for the reinforcing of secondary phases; these are long/short fibers, or particles. Long fibers, also known as continuous fibers, are fibers that are layered in strips or woven into a pattern along an axis. The fibers generally consist of a much stronger material than the polymer matrix; as such the fibers take a much greater load compared to the polymer matrix. This allows for a material with much better load bearing properties. The increased ability to take load is based upon the direction of the fibers. When bearing load, the best mechanical properties are obtained in the direction of the fibers. There are many different orientations used by fibers, orienting the fibers in one specific direction is often used when the direction of the force is constant. Planar reinforcement is used when the direction of force is only along one plane of action. Short fibers, also known as continuous fibers, are fibers that have been cut into relatively short strands. The shorter nature of these fibers means that they can be orientated in lots of patterns and directions. As well as being able to be orientated in one specific direction and along one plane like long fibers, they can also be orientated randomly. This random orientation allows for a uniform distribution of the reinforcing ability of the fibers; therfore increasing the load bearing ability in all directions instead of just one, or a single plane. If particles are introduced into a polymer matrix, their effects vary greatly compared to their size. Very small particles act as a barrier to dislocation movements; this hardens the matrix material due to the fact that dislocations cannot propagate as easily through the structure. Smaller particles cannot take loads due to their size, so the load bearing ability of the composite is based upon the matrix material. If larger particles are introduced they can take some of the load, this allows the composite of the two to take a larger load. Due to the nature of particles the matrix is naturally able to take isotropic loads. [Mikell, P. Groover, Principles of Modern Manufacturing Fourth Edition, 2011, New Jersey, NJ, USA, Pg 181-183] Fig 5. A Chart Showing Long/Short fibers as well as Particles. Orientation of reinforcement is another major factor in the production of a composite component. Not taking into account the direction of reinforcement can have unfavorable material properties. Materials are either isotropic or anisotropic in one or more directions. Isotropic orientation is achieved when the fibers are randomly oriented, or particles are introduced into the matrix composite. The effects of this type of orientation are that the load can be taken uniformly in all directions. This is advantageous because it allows for a material that is not constrained by loads in one direction. The downside is that the material properties can never be as strong as if they where aligned to one direction. Anisotropic orientation is when fibers are aligned to a specific direction or plane. When the load is applied in this direction is extremely strong, this means that an anisotropic composite material has extremely beneficial properties in the direction of the fibers. The further the load gets from the direction of the fibers the less beneficial the material properties are until the load is perpendicular to the fiber direction. When the fiber direction is perpendicular to the fibers the maximum strength is the strength of the primary matrix. If the concentration of fibers is high enough the strength in the perpendicular direction can be significantly less than the primary polymer. [Mikell, P. Groover, Principles of Modern Manufacturing Fourth Edition, 2011, New Jersey, NJ, USA, Pg 181-183] Fig 6. A Chart showing Anisotropic and Isotropic Orientations The chair, due to its function, has various limits that need to be applied when taking into account the construction of the composite. The forces inherent in the use of a chair are not in one direction, or even one plane of action. This means that an isotropic composite is best suited for the chair, as a planar or singular direction of fibers wouldnt be beneficial to the mechanical properties of the component. Due to the composite that is being used it must have an isotropic orientation so only discontinuous fibers or particles can be used; continuous fibers cannot be used feasibly in an isotropic orientation. A short fiber based second phase would increase the toughness of the component as well as increasing the stiffness and strength in all directions. These properties seem more favorable than those of particulates which increase fatigue strength. Short fibers in a random orientation would be beneficial for a seat; this would allow it to take impacts during its service as well as remaining in shape and resisting bending. [Mikell, P. Groover, Principles of Modern Manufacturing Fourth Edition, 2011, New Jersey, NJ, USA, Pg 181-183] The length of the short fibers would be above the critical length value; this is based on the diameter of the fiber, the ultimate tensile strength of the fiber and the shear strength of the matrix-fiber interface. The diameter of the fibers should be as small as possible to allow for a higher tensile strength. [Mikell, P. Groover, Principles of Modern Manufacturing Fourth Edition, 2011, New Jersey, NJ, USA, Pg 181 Figure 8.15] The Volume fraction of a composite is the product of: (Volume of Fibers/Volume of Composite). It is a way of expressing the amount of fiber in a composite, it is also very useful in refining the properties of your composite. The volume fraction for our composite should be greater than the critical volume fraction. A volume fraction lower than this means that the matrix would break before the fibers could support the load applied. This can be given by: Vcritical = (ÏÆ'm* ÏÆ'm / ÏÆ'f* ÏÆ'm) ÏÆ'm* = Matrix Ultimate Tensile Strength ÏÆ'm = Matrix Yield Strength ÏÆ'f* = Fiber Ultimate Tensile Strength Once a value for Vcritical is determined, this can be used as a basis for determining the volume fraction you want. Any volume fraction must be above Vcritical so that the matrix is actually strengthened by the addition of the fibers. You can continue adding a higher concentration of fibers until you begin to imbrittle the polymer matrix composite due to the excess fiber content. Without knowing the exact fiber and matrix choices it would be hard to predict the volume fraction this would occur at, as a guideline the value would be any value greater than 0.7. Therefore the volume fraction should lie above Vcritical. To ascertain the best value for the volume fraction you would have to do testing on the composite at various volume fraction values and use the results to determine which would be the best for the chair component. Using a randomly oriented short fiber composite would enhance the material properties. The random orientation would make it able to handle forces from all directions and the short fibers would increase various mechanical properties such as toughness, tensile strength and fatigue strength. This material composite would produce a very light and strong structure which should be able to withstand alot more than the polymer alone. The synergetic effect of this composite allows it to attain a much higher specific strength than the polymeric design. It also attains a much higher stiffness than the original design; allowing it to maintain its shape more consistently during its service time, and it also means it is less likely to fail due to a sudden shock. The increased fatigue strength would mean that the material can maintain its service for a longer period of time due to its ability to withstand crack propagation and its resistance to mechanical defects building up over time. SECTION 4 In section 2, it was decided that the best process chosen for producing the chairs was extrusion molding over injection molding as it was a faster process and allowed for less waste material. This process is not suitable for the addition of short fibers too the polypropylene, instead reinforced reaction injection molding would make a better choice. Reaction injection molding is a low pressure process used to cure thermosets that require a chemical reaction rather than heat. This process requires two reactive ingredients which are mixed and injected into the mold cavity where the curing and solidification processes occur rapidly. This process can be used for large parts as well as complex shapes. When reinforcing fibers are used in the mixture the process is called reinforced injection molding. [pic] FIG 7. IMAGE OF REINFORCED REACTION INJECTION MOLDING PROCESS The capital start up cost for this process is high but due to the low pressures that are used in the process it balances out cost. The initial batch size chosen for the production of the chairs was 1000 units. This figure works with reinforced reaction injection molding as it allows for economic bath sizes between 100 and 10000 units, so even if batch sized was reduced by a tenth of its original size or increased by 10 times the size this process can still be economical to the manufacturer. REFERENCES [27 Mar 2012] [27 Mar 2012] Stephen Pheasant, 2nd Ed; Bodyspace: Anthropometry, Ergonomics and the Design of Work; Taylor Francis Ltd [2011] [20 Feb 2012] FIG 7. (http://composites.owenscorning.com/processes/Reaction_Injection_Molding.aspx) http://staff.bath.ac.uk/msscrb/dent.pdf equation 5, page 1657 FIG 1 [Polypropylene Molecule, Chempolymerproject, [Online] Available: [https://Polypropylene-B-CABA] [28 Mar 2012]] FIG 3 [Extrusion of a Round Blank through a Die [Online] Available: http://en.wikipedia.org (2011)] FIG 4 [Injection Moulding Machine [Online] Available: http://www.engineerstudent.co.uk (2011)]

Free Essays - Ernest Hemingways A Farewell to Arms :: Farewell Arms Essays

A FAREWELL TO ARMS Do you agree that Farewell to Arms is as successful in the portrayal of fear and suffering as when he writes of courage and comradeship?   The four themes of fear, suffering, courage and comradeship are prominent issues which are raised in the novel Farewell to Arms. The protagonist, Frederick Henry faces fear when he is injured where he admits his own fear. He shows courage without second thought when he helps injured men coming from the front. Individual suffering is shown through the eyes of Frederick Henry having to face the death of his wife and child. Physical suffering is obviously shown by the men that get injured in the war. This physical suffering provides the context in which courage can take place. Comradery, surprisingly, doesn't seem to be as obvious in the novel as the other themes; it is mainly shown by the nurses' commitment to one another and the 'male bonding' at the mess. There also seems to be more of an individual comradery within friendships and with individuals rather than a whole group. In fact, there doesn't seem to be a sense of people working together for a common cause. These four themes contribute to the many decisions that Frederick Henry has to make. That is in regards to the war and his relationship with Catherine, he has an inner conflict with himself with external forces pulling him in opposite directions which the protagonist must sort out which is more important to follow. Frederick Henry is an American who serves as a lieutenant in the Italian army to a group of ambulance drivers, whom is portrayed by Hemmingway as a 'lost man' searching for order and value in his life. The fear and suffering the Frederick Henry has in his life which he experiences by the war, shows him how pointless the war is, he disagrees with the war because it is too chaotic and immoral for him to rationalize its cause. However, he fights anyway, in order to achieve the discipline which the army forces into his life.  Ã‚   The courage he has in the war and comradeship or the individual comradeship he has with various people such as Catherine and the priest gives him a sense of order and value in his life that the war does not give him. Frederick Henry befriends the priest because he admires the fact that the priest lives his life by a set of values that give him an orderly lifestyle.

Ocean Noise Pollution

For millions of years, the oceans have been filled with sounds from natural sources such as the squeaks, moans and clicks of whales and dolphins, the snapping of shrimp, the sound caused by wind upon the surface and even the occasional rumble from earthquakes. Over millions of years, the ocean's marine species have developed into what they are today, with their own specialized acute hearing abilities, communication skills and echo location abilities at natural sound levels.Hearing is generally as important to many marine creatures as sight is for humans. The oceans once referred to as the â€Å"The Silent World† by Jacques Cousteau, has now become an increasingly noisy place since the industrial age. According to Wikipedia, Noise Pollution is excessive, displeasing human, animal or machine-created environmental noise that disrupts the activity or balance of human or animal life. Noise pollution could also be defined as a type of energy pollution in which distracting, irritatin g, or damaging sounds are freely audible.As with other forms of energy pollution (such as heat and light pollution), noise pollution contaminants are not physical particles, but rather waves that interfere with naturally-occurring waves of a similar type in the same environment. Thus, the definition of noise pollution is open to debate, and there is no clear border as to which sounds may constitute noise pollution. In the narrowest sense, sounds are considered noise pollution if they adversely affect wildlife, human activity, or are capable of damaging physical structures on a regular, repeating basis.Hearing is the universal alerting sense in all vertebrates. Sound is extremely important because animals are able to hear events all around them, no matter where their attention is focused. Sound travels far greater distances than light under water. Light travels only a few hundred meters in the ocean before it is absorbed or scattered. Even where light is available, it is more difficu lt to see as far under water as in air, limiting vision in the marine environment It is similar to looking through fog on land.So, the best opportunity for long-range vision underwater especially in murky water is to swim beneath objects and see their silhouettes. In consequence, most marine animals rely on sound for survival and depend on unique adaptations that enable them to communicate, protect themselves, locate food, and navigate underwater. Animals change the rate of sound production and the structure of the sounds to send different messages. Underwater sound allows marine animals to gather information and communicate at great distances and from all directions.The speed of sound determines the delay between when a sound is made and when it is heard. The speed of underwater sound is five times faster than sounds traveling in air. Sound travels much further underwater than in air. Thus marine animals can perceive sound coming from much further distances than terrestrial animals . Because the sound travels faster, they also receive the sounds after much shorter delays (for the same distance). It is no surprise that marine mammals have evolved many different uses for sounds. Marine mammals, such as whales, use sound to identify objects such as food, obstacles, and other whales.By emitting clicks, or short pulses of sound, marine mammals can listen for echoes and detect prey items, or navigate around objects. This animal sense functions just like the sonar systems on navy ships. It is clear that producing and hearing sound is vital to marine mammal survival. Whales and dolphins are celebrated for their sounds, but many species of fish and marine invertebrates also use sound. Fish produce various sounds, including grunt, croaks, clicks, and snaps, which are used to attract mates as well as ward off predators.For the toadfish, sound production is very important in courtship rituals. Sound is produced by the male toadfish to attract the female for mating and is especially important in the murky waters that toadfish inhabit where sight is limited. Fishes also produce sound when feeding. When a fish eats hard food, such as coral, it will produce a sound. Fishes sometimes gnash their teeth without the presence of food, which may be a way to scare away predators. As you can see, sound is very important to its underwater inhabitants.It allows them to navigate, to hear approaching predators and prey, and is a way of communicating with other members of the same species. There are a lot of sources of noise in the marine environment. Naturally occurring noises include underwater volcanic eruptions and storms. Background noise in the ocean is produced by breaking waves, wind and rain, and by the huge number of small crustaceans and other animals. A typical background noise level is about 100 decibels (dB), which is about the same in energy terms as 40 dB in air.Wind and waves in storms, and choruses from fish and invertebrate can increase this level to about 120 dB. Measurements show that the Pacific Ocean is still relatively quiet and that most of its background noise is produced by wind and by marine creatures. This is in contrast to the Atlantic Ocean, where most of the background noise is from the churning propellers of ocean-going ships. There are also several man-made (anthropogenic) sources of ocean noise, some of which are the unintended by products of human activity (e. g. essel propulsion), while others are produced for a specific purpose (e. g. military sonar). Whales, dolphins and porpoises today face a wealth of man-made threats including hunting, ship strikes, entanglement in fishing gear and issues arising from climate change. However, one man-made threat that is not as commonly acknowledged as others is ocean noise pollution. This is partly due to the fact that it is not a visible threat, so can be easily overlooked. The noise becomes problematic and highly hazardous when it is man-made.In the past several year s many studies have shown that man-made ocean noise emanating from such sources as are military sonar equipment, ship traffic, and underwater drilling, commercial shipping seismic surveys for oil and gas exploration, mineral and aggregate extraction, construction (e. g. drilling, dredging and explosions), acoustic deterrent and harassment devices(e. g. pincers on fishing nets used to deter predators) and recreational activities(e. g. boating). Noise pollution in the oceans has been shown to cause physical and behavioral changes in marine life, especially in dolphins and whales, which rely on sound for daily activities.However, low frequency sound produced by large scale, offshore activities is also suspected to have the capacity to cause harm to other marine life as well. It can also cause hemorrhage or other trauma to the marine mammal’s auditory system, sometimes leading to permanent hearing loss, and, indirectly, death. It also causes displacement from their natural habita t, disruption of feeding, breeding, nursing, and other behaviors vital to the species survival. Some of the sounds produced by these man-made sources can travel for hundreds of kilometers in marine environment, potentially affecting many marine animals over a huge are.The growing amount of human noise pollution in the ocean could lead fish away from good habitat and off to their death, according to new research from a UK-led team working on the Great Barrier Reef. Noise pollution might also severely affect the distribution of fish, and their ability to reproduce, communicate and avoid predators. For example, some studies have reported that Atlantic herring, cod and blue-fin tuna flee sounds and school less coherently in noisy environments. That could mean that fish distributions are being affected, as fish avoid places polluted by man-made noise.Not only can squids and octopuses sense sound, but as it turns out, these and other so-called cephalopods might be harmed by growing noise pollution in our oceans—from sources such as offshore drilling, ship motors, sonar use and pile driving. Giant squid, for example, were found along the shores of Asturias, Spain in 2001 and 2003 following the use of air guns by offshore vessels and examinations eliminated all known causes of lesions in these species, suggesting that the squid deaths could be related to excessive sound exposure.The effects of noise pollution on whales depend, among other things, on the distance the whales are from the source of the noise. If the sound is very powerful and close to the animals it could well bring about permanent ear damage, internal injuries, and even death. Even sounds less powerful can induce temporary deafness, as was shown by studies carried out on seals, dolphins and belugas in captivity. Knowing just how dependent whales are on sounds, there is much cause for concern.During March of 2000, at least 17 whales stranded themselves in the Bahamas and the population of beaked w hales in this region disappeared. A federal investigation identified testing of a U. S. Navy active sonar system as the cause. There are many things we can do to decrease ocean noise,† Ocean Link, an organization dedicated to ocean education, says on its website. â€Å"The first would be to simply recognize that there is a noise problem in the oceans, which some governments have begun to do. With formal recognition, it may be possible for national and international agencies to work together to help reduce this problem.For any new policies regarding ocean noise, scientists should follow the precautionary principal to ensure that no further harm will come to marine mammals. From this perspective, governments should adopt legislation with the habitats of marine mammals in mind, ensuring that important areas would receive the least impact possible. † While these may come too late for hundreds of sea animals that have already been damaged by underwater noise, with the right and concerted action, the seas may resonate with the sounds of whale songs, not the human-produced lethal noises of engines and machinery.